Fernando Martinez - Freelance Social Media Marketing & Website Building
We have all been either on Facebook or Twitter and found out news articles like "You Wouldn't believe the crazy thing Barbara Streisend did to her children" or "Why X politician might be going to jail soon" by popular websites such as InfoWars or Huzler and thought at some point that they were real.
Likewise, after accessing and actually reading these opinionated media pages you might have noticed that your friends and acquaintances have started sharing their content through sheer will of sharing something that aligns with their political ideas or views or life. At this point you should realize that, you do not want to be one of those misinformed people who just follow the trend of sharing fake news
Well, after deep research I am here to teach you how to discern and stop these invasive websites from making you believe information, which just isn't true.
If it sounds to good to be true, it might be
One of the most common deceptive tactics that less than reputable fake media websites use to make their articles more enticing to posible consumers is creating news with content that might lead to the believe that the reader might gain something from it.
For example: Titles like "This thirteen-year-old is making 5000$ a month by using this simple trick" or "Using this simple device this man was able to develop a six-pack and lose 75lb in a month". These types of articles often offer empty promises that are more often than not fake or at the least bit, deceiving.
The most common characteristic these publications have is that more often than not, these kind of articles are in the website to sell you something. It could be an audiobook, an actual product or even a full-on religion.
If it targets a certain individual, it might just be political slander
Due to the way in which social media algorithm work, advertisements will follow you around everywhere. This though does not only translate to normal kinds of advertisement such as clothing companies trying to sell you some shoes you googled a month ago or a beauty company trying to sell you more hair gel.
Most fake news media outlets pay for advertising space on people's feeds looking for words such as: Trump, Liberal, Republican or far right. Whenever you are looking for politically related topics traditional search engines such as google keep that information and sell it to advertisers.So, if for example:
"You live in San Francisco, California and you are often looking out for political candidates on your area, you might just find some fake news related to them such as " X candidate has a secret agenda to ruin the banking sector of San Fransisco."
These kinds of websites most common giveaway in that they are fake news is their utter negativity on every single one of their articles. The people who are writing these articles are not looking to inform, but instead to directly attack certain individuals or political parties in order to make them lose votes on upcoming elections, thus making a certain party lose political power over an specific area or country.
These kind of slander articles are common place on fake news media websites which specialize in politics such as the now infamous infowars. They are made to slander politicians and swinging votes. Though the major ulterior motive these websites have in mind is creating revenue as they are all full of advertisements and these besides contributions from different political parties are the only reason they stay afloat.
This is the most classic one in the fake media bag of tricks, sometimes there are articles created exclusively for the user to comment, share and link to other meaningless articles like it. These websites create articles for the sake of obtaining clicks and ad-revenue. They focus on outrageous titles and striking imagery.
This kinds of websites always try to get you with titles like: "You would not believe what happened to this 70 year-old woman after reaching the top of Mount Everest" or "Prove That God is Real Found in Ecuador".
These sites are meant to catch you and make you believe on a certain event or fantasy that aligns to your particular ideology or just for you to see what's up with the weird image. The only reason they do this though is to obtain revenue as they hold no kind of agenda whatsoever thus they are the easiest to uncover. To be able to pin point these kind of publications is really easy. It just takes one click to realize that said "news" are fake and dismissible as the writing often times make not much sense.
A Word For The Wise
Fake news are all over nowadays and these malicious media websites are constantly getting better at their field of expertise and we as conscientious readers cannot be let behind. The author of this simple informative article urges you to double check your sources for the day-to-day information you consume. Try to be aware that media outlets out there will always try to either sell you a narrative or a product and we should all understand that only because something is written on the internet does not make it real.